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ESOMAR Launches Inaugural Marketing Research Awards to Honor Excellence in Marketing Research
5 minutesESOMAR Launches Inaugural Marketing Research Awards to Honor Excellence in Marketing Research
ESOMAR 2024 Annual Summary Report.
18 minutesESOMAR 2024 Annual Summary Report.
ESOMAR Research Company Vietnam Branch Recruitment Information
《New Year's Wishes for ESOMAR Members》
5 minutesESOMAR Global Research Company Vietnam Branch extends its most sincere New Year's wishes to you.
2025 Trends
8 min readMarket and opinion research provides a snapshot of current conditions. In today's VUCA world—volatile, uncertain, complex, and ambiguous—decision-makers need data that informs both the present and the future.
De Beers needs a method to process vast data from millions of transactions and about 1,000 retailers in the complex jewelry industry to drive growth and improve efficiency.
Insights on the Brink: The book that’ll help turn your Insights work into working dollars
5 min read“Insights on the Brink” by Brett Townsend and Tim Hoskins encourages insights professionals to transform their work into revenue-generating assets, emphasizing the necessary shifts in mindset, organization, and skills to drive real business impact.
The Nature of Insights: Series Introduction
9 min readThe Nature of Insights is an article series that explores the forces that shape our work and industr